# Infrastructure & Communications

Beyond visual branding, White Swan allows you to take ownership of the underlying experience — including where it lives and how it communicates with your clients.

This is what turns the platform from a tool into a fully white-labeled product.

### Platform Ownership

White Swan can run entirely under your own domain.

This means your clients and agents interact with a fully branded environment such as:

* insurance.yourcompany.com

Using a custom domain removes the need for embedding in most cases and creates a seamless, standalone experience under your brand.

### Communication Ownership

You can also control how communication is handled across the platform:

* Send emails from your own domain using white-labeled email infrastructure
* Use your own phone and messaging system for calls and texts
* Maintain full visibility into client communication with logs and summaries

This ensures that all client interactions appear to come directly from your business.

### Getting Started

To get started, simply scroll down to the advanced white labeling section on your dashboard or on the settings page, and expand.

<figure><img src="/files/jHeu5OYu4RmS43fPnypM" alt=""><figcaption></figcaption></figure>

### Start When You’re Ready

Infrastructure-level white labeling is powerful, but not required to get started.

Many partners begin with:

* A custom domain

And later expand into:

* Email infrastructure
* Phone and messaging systems

as their usage grows or becomes more sophisticated.

### Built for Scale

These capabilities are designed for partners who want:

* Full ownership of the client experience
* Consistent branding across channels
* Deeper integration into their existing operations

White Swan supports both lightweight setups and fully integrated, enterprise-grade deployments.


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.whiteswan.io/partner-knowledge-base/branding-and-white-labeling/infrastructure-and-communications.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.