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White Swan for Partners
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  • White Swan for Partners Knowledge Base
  • 💡Platform Overview
    • Introduction to White Swan for Partners
    • Platform Capabilities
      • Digital Insurance Experiences
      • Supported Product Types
      • Supported Solution Types
      • Best-Interest Philosophy
      • Client Success Managers & Advanced Planning
    • Quick Start Guide
    • Using the Platform
      • White Labeling
      • Instant vs Custom Quotes
      • Page Types Overview
      • Sharing Pages
      • Customizing Pages
      • Custom Cases
      • Tracking Cases
      • General Company Settings
      • Policy Solve For Options
    • Client Experience
      • Guided vs Quick Quote Flow
      • Policy Type Recommendation Engine
      • Sample Plan Visualizations
      • Personal Plan Requests
      • Personal Plans
      • Applications
      • Underwriting & Issuance
    • Page
    • Plans to Access Platform
      • Concierge Plan
      • Digital Agent Plan
      • Innovator Plan
    • Instantly Quotable Carriers/Policies
    • Earnings
      • Understand Life Compensation & Our Philosophy
      • Activating Earnings
      • Licensing Considerations
      • Tracking Earnings
    • Platform Roadmap
    • Submit A Feature Request
  • 💻Embedding White Swan
    • Overview of White Swan Embed
    • Quick Start Guide
    • Using Embed + API/Zapier
  • ⚡Zapier Integration
    • Overview of Zapier Integration
    • Quick Start Guide
    • Example Use Cases
      • Integrate With CRMs
      • Integrate With Accounting/Payroll Tools
      • Integrate With Marketing Platforms
      • Integrate With Business Intelligence/Analytics Tools
      • Integrate With App/Website Builders
    • Data Formatting Standards
    • Triggers
      • New Plan Request Started
      • Plan Request Finished
      • New Personal Plan
      • New Change Request
      • New Application Started
      • Application Finished
      • New Plan Offered
      • New Plan Delivered
      • New Earnings Event
    • Create Actions
      • Start Personal Plan Request
      • Submit Complete Plan Request
      • Create Pre-Fill Information
    • Search Actions
      • Plan Request(s)
      • Personal Plan(s)
      • Referred Client(s)
      • Account User(s)
      • Earnings Event(s)
    • Using ChatGPT To Create Zaps
  • ✨AI Landing Page Builder
    • Overview of AI Landing Page Builder
    • Generate Landing Pages With AI
    • Editing Landing Pages
  • ⚙️API Documentation
    • Overview of White Swan's API
    • Authentication
    • Data & API Standards
    • Webhooks
      • Creating/Managing Webhooks
      • New Plan Request Started
      • Plan Request Finished
      • New Personal Plan
      • New Change Request
      • New Application Started
      • Application Finished
      • New Plan Offered
      • New Plan Delivered
      • New Earnings Event
    • Action Calls
      • Start Personal Plan Request
      • Submit Complete Plan Request
      • Create Pre-Fill Information
    • Information Calls
      • Plan Request(s)
      • Personal Plan(s)
      • Referred Client(s)
      • Account User(s)
      • Earnings Event(s)
  • ⛳BackNine Integration
    • Overview of BackNine Integration
    • Quick Start Guide
    • Capabilities
      • Instant Quotes
      • Instant Applications
      • Case Support
  • 💹Wealthbox Integration
    • Overview of Wealthbox Integration
    • Quick Start Guide
    • Capabilities
      • Import Contact from Wealthbox
      • Search Wealthbox Contacts in White Swan
      • Start a Plan Request
    • Notification Settings
  • Other Direct Integrations
    • Paperclip
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  1. Platform Overview
  2. Earnings

Understand Life Compensation & Our Philosophy

PreviousEarningsNextActivating Earnings

Last updated 1 year ago

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At White Swan, transparency isn't just a buzzword; it's an integral part of our compensation philosophy. We believe in an open dialogue about earnings, ensuring our partners are always informed and empowered.

Just as the saying goes, "a rising tide lifts all boats," we aim to elevate the entire industry by fostering a collaborative and transparent environment. By sharing the benefits of our growth and success, we ensure that our partners thrive alongside us.

Forms of Compensation in Life Insurance Distribution:

In the life insurance industry, compensation from carriers to distributors typically manifests in three forms:

  • Commissions: The most commonly mentioned and shared compensation component, which is typically paid as premiums are received during the first year of the policy. White Swan shares this component with partners.

  • Overrides: This compensation component is seldomly mentioned or shared by life insurance providers, and is generally smaller than the commission, but can still be meaningful. In contrast to other providers who may not share the override, White Swan do share the override with partners.

  • Trails: These are lower compensations that may (or may not) be paid in years following the initial one. It's worth noting that the difference between the trail and the combined commission plus override can be substantial, with the trail being as little as 1/50th or less of the first year's compensation. In consideration of the relatively small size of the trails and the operational requirements White Swan has in helping clients through the lifetime of their policy, we generally do not share this component with Partners.

These components are generally calculated as a percentage of what is called the target premium, which is similar to the premium that is paid on the policy, but may be lower or higher depending on the type of policy and its design.

Negotiated Contracts with Carriers:

We've successfully negotiated highly competitive contracts with carriers who are keen to support our mission of digitizing the industry. These favorable terms are not just for us; we pass on these earnings to our partners, ensuring they benefit from our collaborative efforts.

Bear in mind that compensation levels differs across different carriers and products, and that we are continuously working to improve the payout rates for us and our partners.

Compensation Sharing Structure:

  • Tailored Agreements: Every partnership is unique, and while we do offer a boilerplate compensation sharing agreement we can also negotiate compensation agreements on a case-by-case basis during the .

  • Tiered Payouts: Our compensation sharing agreements are generally tiered, with payout levels that amplify with increased volume. This ensures that as our partners grow, so does their earning potential.

  • Referral Benefits: Our partners can generally earn an additional percentage on earnings from any end-users brought in by other partners they've referred to White Swan.

Regulatory Considerations:

Compensation sharing in the life insurance sector is regulated, which is why variable compensation sharing structures come with that requires partners to carry licenses.

To ensure partners get rewarded when referring end-users even when they don't carry the appropriate licenses, our compensation agreements generally contain a fixed incentive for cases where the partner isn't licensed, covering all products except for variable universal life and private placement life.

To maximize potential earnings for partners, we generally recommend partners to get licensed, and can refer partners to providers which can help them manage licensing.

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Earnings Activation Process
Licensing Considerations